Home » About DataKey » Hear from Our Clients » Achieving Sales Growth through Benchmarking Achieving Sales Growth through Benchmarking

Challenge

Highly successful pneumatics controls distributor was looking to take the company to the next level and retained DataKey to determine strategies for achieving sustainable sales growth.

Actions

• Provided strategic planning and customer intelligence by conducting external field research as well as internal analysis on thousands of data records.
• Presented a targeted list of 10 strategic recommendations to President & VP of Sales.
• Determined benchmark business goals for sales force based on findings of research study.

Results

• Launched immediate implementation based on strategic recommendations and retained DataKey to manage several implementation phases.
• Sales increased by over 25%, directly attributable to strategic analyses and planning.